Orissa Kalajatha
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Date
1993-01-28
Authors
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Journal ISSN
Volume Title
Publisher
NIAE
Abstract
This documentation marks the beginning of an exploratory process through which one we can reflect, understand, analyse and conceptulise what "popular culture" means? Does popular culture always mean the folk very indigenous expressions of beliefs. emotions, social economic conditions of a particular community. While using these popular or folk forms in a naan campaign like TLC are we able to retain its genuitity/ originality and authenticity? What happens in this course of transformation do we enhance or destroy it? What kind of popular or other forms have been used in BJGVJS 1927 Where do their roots lie, What has been the impact of using cultural forms to transmit pre-decided Велваgе оn auch a mans scale? What have been the constraints, what are the achievements? Where did me fail that in the Future plan of action?.
Description
This documentation delves into The use of folk media forms in literacy campaigns, particularly within the context of Orissa, and discusses the implications of using popular culture in such campaigns. It raises questions about whether folk media can retain its authenticity when used in literacy initiatives like TLC (Total Literacy Campaign). The passage also explores various folk forms, such as Pala, Danda Nacha, and Jatra, emphasizing their roots, transformation, and the impact they have had on spreading literacy and social messages. The roles and responsibilities of state and district-level committees in organizing and coordinating these activities are also outlined.
Keywords
Folk Media, Literacy Campaigns, Kalajathas, Social Mobilization, Authenticity
Citation
Chakravotry, Runu. (1993). Orissa Kalajatha. NIAE.